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How Can Design and Experience Save Retail Stores?


UNIQLO Store in Tokyo by Herzon & de Meuron. Image © Nacasa & Partners

UNIQLO Store in Tokyo by Herzon & de Meuron. Image © Nacasa & Partners

You might be surprised by this, but the days of shopping in stores are long from over-, in fact, they’re experiencing a renaissance, and are creating a whole new type of design and experience to bring consumers back through the doors. The rise of e-commerce and the pause caused by the COVID-19 pandemic have served as a perfect catalyst for creating a whole new type of experience through unique design features, technological advancements, and customization that will revitalize physical stores in the future.

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